“Something truly magical happened.” That’s how Amanda Hocking describes the impact book bloggers had on sales of her self-published paranormal romances. When she rolled out the first of nine books in March of last year, Hocking had no idea what to expect. Over the next couple of months, her Kindle sales amounted to around 600 [...]

All good editors love working with writers. To us, writers are special people, compelled to put words together as they look at the world.  They can’t stop, must return to whatever is in their heads, what they’re thinking and feeling, making sense of their lives, to explain, to teach, so write they must. I spend [...]

How do literary agents who blog, tweet and carouse online find the time to do the real work of agenting: reading, hobnobbing with editors, reading some more and making great book deals for their clients? That’s what Chris Parris-Lamb, a rising star at the Gernert Company in NYC wonders, and it’s why you won’t find [...]

For a publisher, producing a successful book series is like winning the lottery. The rewards can be enormous and ongoing. Check out these numbers The Harry Potter behemoth towers over all the rest, with more than 400 million copies sold. Nancy Drew? The 175 installments of the beloved mystery series have sold more than 200 [...]

Photograph © Cheryl Rinzler Why would one of America’s most distinguished literary publishers jump at the chance to sign up an unknown hillbilly-noir writer whose history so far consists of gritty short stories published online by pulp fiction e-zines? Here’s why: Mystery and crime fiction is booming – there are more debut authors, more acquisitions [...]

The top dog at one of the most successful literary agencies in New York says he’s in hot pursuit of self-published books to represent to mainstream publishers. “Absolutely, yes!”  That was Jim Levine’s unequivocal answer when I asked him recently if he was accepting self-published submissions. Levine is a founding partner at Levine Greenberg Literary [...]

Mega publishers like Simon and Schuster and Random House could someday cede the midlist to a vast army of self-published authors. In that scenario, they’d focus instead just on blockbuster books by brand-name authors and celebrities. All the rest — the literary fiction, the cookbooks, the self-help books, the bread and butter midlist books that [...]

What does a recipe for white cake have to do with selling a literary novel? A lot, as it turns out, in the case of The School of Essential Ingredients, the acclaimed debut novel by Erica Bauermeister, described in reviews as a seductively delicious tale of love, loss, and redemption. Identifying potential readers “I decided [...]

We were hunkered down debating whether to make an offer on a self-help book written by a seemingly well-qualified psychologist. Then one of our dogged marketing assistants dashed in, shouting “WAIT!” She tossed us a bunch of comments she’d unearthed from an obscure online forum: jaw-dropping, scathing assessments from former patients about the author’s failures [...]

The most creative minds in publishing are racing to develop iPad app editions of upcoming titles that will utilize the new device’s unique audio, video, interactive and social networking capabilities. The excitement is contagious! As a writer, you may want to start looking at how these apps can extend and expand the creative canvas of [...]